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Inside the weird and legally dubious phenomenon of AI replicas that copy content creators for views and profit
Skipping down a red-carpeted Tudor-style staircase while balancing a delicate cup of tea, a red-haired man with a bob by the username of Duke of Ashcombe seems to be nothing more than ecstatic as a smiling woman sweeps in to join his dance in a video. In another video, the same Duke swiftly skips…
There’s a career tax on being smart at work—but only if you’re a woman
Sara Winslow had been working in sales for almost 20 years when things started to get uncomfortable. It was 2020. She was in her early forties, and by any conventional measure, she was thriving. She had just won an internal company award for bringing in the biggest sales account the previous year.…
How Twilio is reinventing customer service for the AI era
Sidharth Ramsinghaney, director of strategy and operations at Twilio, explains how AI can create seamless customer experiences across calls, texts, and chatbots—and why customer obsession remains key to innovation.
The customer service revolt: how bad support is building a grievance empire on social media
My recent experience with CVS is a case in point. I went in for some basics and was checked out by a human being. He asked for my phone number, turned the service tablet toward himself and, without asking my permission, signed me up for an “upgrade” to their membership program. When I got home, I…
AI is transforming the workplace, shifting the focus from expertise and information gathering to learning, collaboration, and empathetic leadership. At Stellantis, the key to success is upskilling employees and making AI work seamlessly for customers.
Claude marketing plugins worth adding to your stack in 2026
Claude marketing plugins extend Claude into workflows for content creation, campaign planning, brand management, reporting, and publishing. The best options connect Claude with the tools and business data marketers already use, so the right Claude marketing plugin choice depends on the job Claude…
How to Teach Content Strategy to Stakeholders Who Don’t Speak Marketing
Key Takeaways Most content strategies don’t fail on their merits. They stall out because content strategy buy-in never arrives from the person who funds the work, approves it, or executes part of it. That might be a client-side VP, your own executive team, a sales director, or a legal reviewer who…
How often to run AEO prompt tracking: A cadence guide
There’s no single right answer to how often you should run AEO prompt tracking, because the answer depends on what you’re trying to detect. But the question has two parts that people often blur together: how often data gets collected, and how often your team makes decisions from it.
Google and Apple hit with a combined fine of $47.6 million by South Korea’s watchdog
South Korea on Wednesday fined Alphabet’s Google and Apple a combined 63.7 billion won ($47.6 million), saying they abused their dominance in app store markets by forcing local developers onto their own payment systems and by unfairly delaying app reviews. The Korea Media and Communications…
Profound vs. Peec AI: Which is right for your team?
Profound and Peec AI are two of the most frequently compared tools in the AEO category right now, and the decision isn’t so straightforward. The two platforms take different approaches to data collection, pricing, and what happens after you read a visibility score.
These people are cutting the clutter and redesigning their smart TVs with AI
On a quiet Monday evening, 42-year-old Igor Aguiar decided to give his 75-inch Amazon Fire TV a much-needed—and pointedly pious—facelift. Ninety minutes and a handful of AI prompts later, he sat back to admire his handiwork . The TV’s original home screen, once dotted with movie recommendations and…
AI costumes are seeping into your real-life Halloween. Here’s what to look out for
Amid the vampires, zombies, and ghosts out and about this Halloween, a modern monster is entering the mix: artificial intelligence . An Instagram user named Daria ( @that.f.daria ) went viral for her AI-generated costume concepts, including what she described as “the only Halloween costume that…
Daylight saving time is spooky this year: What to know about the 2026 clock change
It’s that time of year again—when the sun sets earlier, the days get shorter, and the nights get colder as we say goodbye to daylight saving time (DST). DST ends this weekend, in the early morning hours after Halloween for most of the U.S. If you are one of the many people who find the time change…